Emilya Nazinyan
ServiceTitan Consultant & Coach
Senior Customer Success and Implementation Specialist focused on helping service businesses unlock the full potential of ServiceTitan. Emilya works closely with teams to identify inefficiencies, recover missed revenue opportunities, and implement workflows that actually support day-to-day operations. Her approach is hands-on and execution-driven, ensuring changes are not only designed but fully adopted and sustainable. She cares deeply about creating clarity, accountability, and scalable systems that turn ServiceTitan into a true driver of growth.
ServiceTitan implementationServiceTitan coaching and adoptionCustomer successOperational workflow designRevenue recovery
Nathan Jordan
Pricebook Specialist
Nathan grew up in the trades and spent four years as general manager of a multi-million-dollar HVAC and plumbing company. During that time he learned what it takes to run a business and the power of technology in modern operations. His goal is to help other business owners get the best out of their business — taking it from the business running them to them running the business. Outside of work he has an amazing wife and four kids he loves spending time with.
ServiceTitan pricebookHVAC business operationsPlumbing business operationsField service managementPricing strategy
Ronald Yu
Pricebook Specialist
Ronald specializes in driving business growth by aligning high-level software logic with daily field operations. As a ServiceTitan specialist, he focuses on building robust pricebooks and technical workflows that empower technicians and streamline reporting. His approach is rooted in change management — he doesn't just implement tools, he refines the processes behind them to ensure long-term efficiency. By bridging the gap between back-office strategy and on-site execution, he helps service businesses scale through technical precision and consistent operational support.
ServiceTitan pricebookServiceTitan workflowsChange managementField operationsReporting
Szhazen Ancheta
Pricebook Specialist
Szhazen specializes in building and optimizing ServiceTitan pricebooks, specifically for the HVAC and roofing trades. By combining data-driven pricebook management with a background in customer success, Szhazen helps contractors ensure accurate estimates and streamlined workflows. The focus is on delivering practical, scalable solutions that improve operational efficiency and drive bottom-line results for service businesses.
ServiceTitan pricebookHVAC pricebookRoofing pricebookEstimate accuracyCustomer success
Caleb Bacon
Director of Business Development
Caleb leads business development at TradeWeave. Born and raised in Colorado, he's an avid hiker, camper, and snow-sports enthusiast, and enjoys connecting with people and watching European football. He is married to his wife Taylor and they have two young daughters. Caleb is focused on expanding TradeWeave's network across the home-service and technology community.
Business developmentStrategic partnershipsClient relationships
Brandin Sabala
Business Development Consultant
Brandin is a TradeWeave business development consultant and a 21-year U.S. Army veteran who recently retired from service. Based in Tennessee, he brings extensive experience working with and leading people. Outside of work he's engaged, has four children, and is an avid sports fan who coaches his daughter's fast-pitch softball team.
Business developmentClient relationshipsPeople leadership
